Successful sales to follow customer's purchasing logic

Sales is a have a lot of personalized professional, so-called "the Wolf is Wolf way, there is a snake snake trace". But it never means no pattern. On the contrary, a good salesperson, tend to be very focus on using sales rules and patterns -- they are not guarantee you 100% sign the bill, but it can greatly improve your single rate.

The law there are two main types: here is some of the basic rule of sales (pay attention to the follow-up serial), another is the customer's purchasing logic.

If you are a sales, you must have seen such a thing, you should do is done, demonstrates the product, submit the plan, provides the price and promise the rebates, not only should do is done, even not finished, but the customer is no ?